Friday, 30 January 2009

Target Audience






whilst researching potential target audiences for a thriller we came across this useful website. www.valmorgan.co.nz which had this brief  on thrillers: 

thrillers are generally particularly popular with the under 25's and have a slight female skew. with moviegoers in an attentive and focused mindset, they provide a highly effective, distraction free advertising environment.

Data on target audiences is presented through the use of graphs and pie charts. 


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